NEVEN PRIVACY POLICY

Your Privacy Matters to Us. At The Ideal Link, LLC DBA Neven Marketing, we treat your personal information with the highest level of care and confidentiality. We do not sell, trade, or share your data with third parties without your clear, informed consent.

The following section explains the types of information The Ideal link, LLC DBA Neven Marketing collects, the reasons we collect it, and how it may be used to better serve you.

Privacy Policy – The Ideal Link, LLC DBA Neven Marketing

Effective Date: February 11, 2026
Contact Email: [email protected]


1. Introduction

At Neven Marketing, your privacy matters to us. This Privacy Policy outlines how we collect, use, store, and protect your personal information. It also explains your rights and how you can exercise them under the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA/CPRA).

We believe in full transparency about how your data is handled, especially as a company that works with businesses to optimize their digital presence through data-driven strategies.


2. Who We Are

Neven Marketing is a full-service digital marketing agency that offers a range of services, including:

• Growth Strategy & Roadmapping

• Performance Tracking & Attribution

• Brand Messaging & Positioning

• Website Design & Conversion

• Funnel & Sales Optimization

• Conversion Rate Optimization (CRO)

• Lead Generation

• Relationship Management

• CRM Optimization & Lifecycle Design

• Email Marketing & Automation

• Email Funnels (Starter & Advanced)

• SMS & Conversational Marketing

• SEO (Search Engine Optimization)

• Paid Advertising

• Content Creation

• Social Media Management

• Reputation & Review Management

• Video Editing & Visual Storytelling

• AI & Automation Consulting

We operate primarily through our website and digital tools, and we collect personal and business data to offer tailored services to our clients and prospects.


3. What Personal Data We Collect

We collect different types of personal and business data depending on how you interact with us.

a) Data You Provide Directly

When you fill out a form, schedule a consultation, subscribe to our newsletter, or otherwise communicate with us, we may collect:

Full Name

Email Address

Phone Number

Company Name

Job Title or Role

Any information you include in free-text fields or uploads (e.g., project details, marketing goals)

b) Business and Marketing Information from Clients

For project onboarding and service delivery, we collect:

Business goals, KPIs, and campaign objectives

Brand guidelines, mission, and unique selling points

Service/product details and pricing structures

Competitor analysis and target markets

Access credentials for relevant platforms (e.g., CMS, CRM, Google Analytics, ad platforms)

Budget and resource allocations

c) Automatically Collected Data

When you visit our website, we automatically collect certain information through cookies and similar technologies:

IP address

Browser type and version

Device type and operating system

Referring URL

Pages visited and time spent on the site

Interaction data (clicks, scrolls, conversions)


4. How and Why We Use Your Data

We process your data for the following specific purposes:

PurposeLegal BasisDescriptionService DeliveryContractual necessityTo provide the services you've requested, manage accounts, deliver reports, and communicate with you.Client OnboardingLegitimate interestTo evaluate your business needs, gather requirements, and tailor a marketing strategy.Marketing CommunicationConsentTo send newsletters, offers, and updates only if you’ve opted in. You can unsubscribe anytime.Analytics & OptimizationLegitimate interestTo analyze website traffic and user behavior to improve our content, UX, and marketing strategies.Security and Fraud PreventionLegal obligation / Legitimate interestTo protect our systems and data from unauthorized access or misuse.


5. Cookies and Similar Technologies

We use cookies and other tracking technologies for various purposes:

Essential cookies: For basic website functionality

Performance cookies: To analyze site usage (e.g., Google Analytics, Hotjar)

Advertising cookies: To show relevant ads on platforms like Facebook or Google (e.g., Meta Pixel)

Upon your first visit, a cookie consent banner will appear. You can choose to accept or reject non-essential cookies. You can also update your preferences anytime via your browser settings.


6. Tools and Third-Party Integrations

We work with trusted third-party services to help us deliver our marketing services, manage operations, and analyze performance. These tools may collect and process personal data on our behalf. Here's how and why we use them:

Google Analytics – Used for website analytics and tracking visitor behavior such as IP address, general location, and on-site activity. Data may be processed globally, including in the EU and the US.

Hotjar – Helps us understand how users interact with our site through heatmaps, scroll tracking, and click behavior. Data is processed in the EU and the US.

Meta Pixel (Facebook Pixel) – Used for measuring the effectiveness of advertising campaigns by tracking browser data and user actions across our site. Data may be processed globally.

Calendly – Enables online appointment scheduling. When you book a call or consultation, we collect your name, email address, and time zone. Calendly’s data processing primarily occurs in the United States.

Stripe and PayPal – These are our payment processors. When making payments, your billing and payment information is processed securely through their systems, which are based in the US.

HubSpot, Mailchimp, and ActiveCampaign – These tools support our customer relationship management (CRM) and email marketing. They process contact information and engagement data (e.g., email opens, clicks), primarily in the United States.

All of these providers are selected for their high data protection standards. Where required, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs), to ensure compliance with GDPR and other data protection laws for any international transfers.


7. How We Store and Protect Your Data

We take data security seriously and implement multiple layers of protection, including:

SSL encryption on all website communications

Password-protected systems and account access

Role-based access controls for internal staff

Secure storage of sensitive credentials (e.g., client logins)

While no system is 100% secure, we take all reasonable precautions to prevent data loss, unauthorized access, or misuse.


8. How Long We Keep Your Data

We retain your data only as long as necessary:

Client and lead data: Up to 18 months after the last interaction

Analytics data: Retained based on tool defaults (e.g., 14 months in Google Analytics)

Email subscribers: Until you unsubscribe or request deletion

Contractual/legal obligations: As required by law

After this period, your data is securely deleted or anonymized.


9. Sharing Your Data

We do not sell your data.

We may share your data:

With trusted third-party processors (as listed above) under strict data protection agreements

If required by law enforcement or court order

With your explicit consent, in case of referrals or joint projects

All data sharing complies with GDPR and CCPA/CPRA and is done securely.


10. International Data Transfers

Some of our service providers (e.g., Mailchimp, Stripe) may store or process data outside the European Economic Area (EEA), particularly in the United States.

Where such transfers occur, we ensure they are protected using:

Standard Contractual Clauses (SCCs)

Data Processing Agreements (DPAs)

Vendor privacy certifications and compliance

You can request a copy of these safeguards by contacting us.


11. Your Rights Under GDPR

As an individual located in the EEA, you have the right to:

Access – Request a copy of the personal data we hold about you

Rectification – Ask us to correct inaccurate or incomplete data

Erasure – Request deletion of your personal data (“right to be forgotten”)

Restrict processing – Temporarily limit how we use your data

Object – Object to processing based on legitimate interests or for direct marketing

Data portability – Receive your data in a structured, commonly used format

Withdraw consent – For any processing based on your consent

To exercise any of these rights, email us at [email protected].
We will respond within 30 days, as required by law.


12. SMS Communications and Consent

If you provide your mobile phone number, you consent to receive SMS or text messages from The Ideal Link, LLC DBA NEVEN Marketing for purposes including service related communications, appointment confirmations, account notices, and marketing messages where permitted by law.

SMS consent is obtained only when you voluntarily provide your phone number through a website form, contract, scheduling tool, or other opt in mechanism that clearly discloses such communications. Consent to receive SMS messages is not a condition of purchasing services.

Message frequency may vary. Message and data rates may apply depending on your mobile carrier.

You may opt out of SMS communications at any time by replying STOP to any message or by contacting us at [email protected]. Upon opting out, you will no longer receive SMS messages unless you subsequently re opt in.

We do not sell or share mobile phone numbers for third party marketing purposes.

Mobile Information Sharing Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Mobile information may be disclosed only to service providers that assist with the delivery of SMS or communication services on our behalf. These providers are contractually required to use such information solely to provide services to The Ideal Link, LLC DBA NEVEN Marketing and are prohibited from using it for any other purpose.

All other categories of personal information are handled in accordance with our Privacy Policy.


13. Changes to This Policy

We may update this Privacy Policy from time to time, especially to reflect changes in:

Our services or data practices

Applicable laws or regulatory guidance

Tools or third-party providers

When we do, we’ll update the “Effective Date” at the top of this page. We encourage you to check back regularly for the latest version.


14. Contact Us

If you have any questions or concerns about the Ideal Link, LLC DBA NEVEN Marketing Privacy Policy or how your data is handled, you can reach us at: Email: [email protected]

You also have the right to lodge a complaint with your local Data Protection Authority.


15. California Privacy Rights (CCPA/CPRA)

If you are a resident of California, you are entitled to specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). This section supplements the rest of this policy and applies solely to California residents.

Categories of Personal Information We Collect

We collect the following categories of personal information as defined by California law:

Identifiers (e.g., name, email, IP address)

Commercial information (e.g., service inquiries or purchases)

Internet activity (e.g., browsing data, interactions)

Professional or employment information (e.g., business name and role)

Geolocation data (derived from IP address)

Inferences (e.g., behavior-based predictions and preferences)

Your Rights Under California Law

You have the right to:

Know what personal data we collect, use, disclose, and share

Request deletion of your personal data (subject to legal exceptions)

Correct inaccurate personal data

Opt out of the sale or sharing of your personal information

Limit the use of sensitive personal information (if applicable)

Non-discrimination for exercising your rights

Sale or Sharing of Personal Information

We do not sell your personal information for monetary value. However, we may share data with advertising and analytics partners (such as Meta or Google), which may be considered a "sale" or "sharing" under California law.

You may opt out of this sharing by adjusting your cookie preferences or by contacting us.

How to Exercise Your Rights

You may submit a CCPA request by:

Emailing us at [email protected]

We may verify your identity before processing your request. You may also designate an authorized agent to act on your behalf.